Camile Website Update
Description
This project is centered around positioning Bylines Studio for long-term success in the digital product space by building a seamless sales and marketing ecosystem.
The main goals are:
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Refocus the website to prioritize digital product sales while still clearly supporting and segmenting service-based inquiries
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Develop emotionally resonant, benefit-focused copy that speaks to your ideal audience and elevates your brand presence
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Implement automation systems that drive engagement, boost conversions, and create a more hands-off marketing flow
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Enhance SEO strategy to increase visibility, attract qualified traffic, and support long-term discoverability
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Create a clean, user-first site structure that makes it easier for customers to browse, buy, and stay connected.
Option 1: Redesign, Copy, Automation, and SEO. |
Option 2: Copywriting, Automation & SEO. |
This isn’t just about better copy, it’s about building a website that works like a sales tool. This option ensures every touchpoint (homepage, product page, email, SEO) is aligned with your goals and customer journey. It brings your products forward, removes friction, and helps your audience find exactly what they’re looking for. |
This option focuses on crafting high-performing copy that speaks directly to your ideal audience, setting up smart automations that re-engage buyers and guide them back to purchase, and implementing targeted SEO strategies to boost visibility and improve your search rankings. |
Homepage Redesign A complete redesign of your homepage to prioritize digital product sales while directing service-based clients to an alternate space. Includes:
Lead Page for Service Clients A dedicated landing page to segment and serve potential service clients, so they don’t get lost or confused in the digital product experience.
Homepage Copy Strategic, on-brand homepage copy designed to make an immediate impression and guide visitors toward action. Product Copy for 4 Digital Products Includes: 2 existing products, 2 new products. Each product includes:
Email Marketing Automations Welcome Series (3–4 Emails) Built to welcome, educate, and guide subscribers to their first purchase. Includes: Full copy + structure Visual/content suggestions Platform setup + testing Post-Purchase Flows (for 4 Products) Product-specific automations to continue the experience after checkout. Includes:
SEO Optimization & Web Page Optimization Keyword Review & Integration I’ll identify core keywords for your homepage and product pages based on your niche and product benefits. Includes:
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Homepage Copy Strategic, on-brand homepage copy designed to make an immediate impression and guide visitors toward action. Product Copy for 4 Digital Products Includes: 2 existing products, 2 new products. Each product includes:
Email Marketing Automations Welcome Series (3–4 Emails) Built to welcome, educate, and guide subscribers to their first purchase. Includes: Full copy + structure Visual/content suggestions Platform setup + testing Product-specific automations to continue the experience after checkout. Includes:
SEO Optimization & Web Page Optimization Keyword Review & Integration I’ll identify core keywords for your homepage and product pages based on your niche and product benefits. Includes:
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Investment Cost |
Investment Cost |
$1500.00 |
$625.00 |